Woodside, A., Lai, W., Kim, K., & Jung, D. (2009). Interpreting Bounded Rationality in Business and Industrial Marketing Contexts: Executive Training Case Studies. Taylor & Francis.
Chicago Style (17th ed.) CitationWoodside, Arch, W. Lai, K. Kim, and D. Jung. Interpreting Bounded Rationality in Business and Industrial Marketing Contexts: Executive Training Case Studies. Taylor & Francis, 2009.
MLA (9th ed.) CitationWoodside, Arch, et al. Interpreting Bounded Rationality in Business and Industrial Marketing Contexts: Executive Training Case Studies. Taylor & Francis, 2009.
Warning: These citations may not always be 100% accurate.