Securitization of brand names: Basic concepts and its use in practice
Today, the securitization industry is international in scope, large and rapidly growing, and the nature of it has changed to become largely intellectual property (IP) and future flow based. Brand securitization, one type of IP securitization, can be used to generate cash; however, today it can also...
| Main Authors: | , , , |
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| Format: | Journal Article |
| Published: |
2009
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| Online Access: | http://hdl.handle.net/20.500.11937/16179 |