Unintended effects of health advertising to women

Issue addressed: The images and values used by health advertising may produce counter outcomes to those intended. Methods: Three age cohorts (11-12, 14-15 and 18-25 years old) of girls and young women, sampled from low, medium and high socio-economic status backgrounds, were asked about the content...

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Bibliographic Details
Main Authors: Shoebridge, Andrea, O'Ferrall, I., Howat, Peter, Mitchell, Helen
Format: Journal Article
Published: Australian Health Promotion Association 2003
Subjects:
Online Access:http://hdl.handle.net/20.500.11937/15772