Expecting The Unexpected: Crisis Communication Preparedness In The Tourism Industry
Tourism is an industry highly susceptible to man-made and natural crises. Tourism operators may need to be well prepared to meet a crisis. However, are adequate contingency plans in place? Academic literature is fragmented across at least three major disciplines: strategic management; public relatio...
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| Format: | Journal Article |
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Deakin University Australia
2006
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| Online Access: | http://hdl.handle.net/20.500.11937/14612 |