Customer empowerment and relationship outcomes in healthcare consultations
Purpose: Several trends such as improved access to health care information via the internet, the growth of self-help groups and expenditure on alternative medicine signals consumers are taking an active role in their own health management. Chronic illnesses such as diabetes and asthma require a sign...
| Main Authors: | , , |
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| Format: | Journal Article |
| Published: |
Emerald Group Publishing Limited
2006
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| Online Access: | http://hdl.handle.net/20.500.11937/14601 |