Exploring customers’ zone of tolerance for B2B professional service quality

Purpose: This paper aims to extend the current research on zone of tolerance (ZOT) and its antecedents, to the context of business-to-business (B2B) professional services from both client and service firms’ perspectives, with a modified ZOT framework including five client and service firms attribute...

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Bibliographic Details
Main Authors: Ho, A., Sharma, Piyush, Hosie, P.
Format: Journal Article
Published: Emerald Group Publishing 2015
Subjects:
Online Access:http://hdl.handle.net/20.500.11937/10410