Applying Usability and HCI Principles in Developing Marketing Websites

Applying Usability and HCI Principles in Developing Marketing Websites

This paper discusses why application of usability and human computer interaction (HCI) principles is essential in development of effective websites for marketing purposes. The poor usability of many websites wastes users' time, and increass their frustration. The paper explains how usability an...

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Bibliographic Details
Main Authors: Issa, Tomayess, Turk, A.
Format: Journal Article
Published: M I R Publishers 2012
Subjects:
Human Computer Interaction and Integrated Methodology
Developing Websites
Usability
Online Access:http://hdl.handle.net/20.500.11937/10329

Internet

http://hdl.handle.net/20.500.11937/10329

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