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2
Strategic marketing management : a business process approach Luiz Moutinho and Geoff Southern.
by Moutinho, Luiz
Published 2010
3
Management strategy : achieving sustained competitive advantage Alfred A. Marcus.
by Marcus, Alfred A., 1950-
Published 2011
6
Strategic marketing Todd A. Mooradian, Kurt Matzler, Lawrence J. Ring.
by Mooradian, Todd A.
Published 2012
7
Strategic management : concepts & cases Frank T. Rothaermel.
by Rothaermel, Frank T.
Published 2013
8
Strategic brand management edited by Dale Saunders.
10
Pengurusan strategi Zainal Abidin Mohamed.
by Zainal Abidin Mohamed
Published 1994
11
101 marketing strategies for accounting, law, consulting and professional services firms Troy Waugh.
by Waugh, Troy
Published 2004
12
Elements of multinational strategy Keith Head.
by Head, Keith
Published 2008
13
Developing business strategies David A. Aaker.
by Aaker, David A.
Published 2001
14
International business strategy John Ellis and David Williams.
by Ellis, John
Published 1995
15
Pengurusan strategi Zainal Abidin Mohamed.
by Zainal Abidin Mohamed
Published 1998
16
Strategic management Cliff Bowman and David Asch.
by Bowman, Cliff
Published 1987
17
The effective management of technology : a challenge for corporations Sushil K. Bhalla.
by Bhalla, Sushil K.
Published 1987
18
International dimensions of business policy and strategy John Garland, Richard Farmer.
by Garland, John
Published 1986
20
Strategic change and the management process Gerry Johnson.
by Johnson, Gerry
Published 1987
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