AirAsia versus Malaysia Airlines (MAS) : crisis management, case studies on MH370, MH17 and QZ8501 tragedies

Bibliographic Details
Main Author: Nur Ain Afizan Abd Rahman
Corporate Author: Universiti Sultan Zainal Abidin
Language:English
Published: 2015.
Subjects:
Table of Contents:
  • 1. Introduction
  • 2. Literature review
  • 3. Research methodology
  • 4. Findings and analysis
  • 5. Discussion, conclusion and recommendation