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Marketing
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Marketing
Bibliographic Details
Main Author:
Evans, Joel R.
Other Authors:
Berman, Barry( 1957-)
Published:
New York London:
Macmillan: Collier Macmillan Publishers,
c1982.
Subjects:
Marketing
Holdings
Description
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Description
Physical Description:
xxvi, 723, 64 p.: ill.; 24 cm.
Bibliography:
Includes bibliographical references and index
ISBN:
0023345004
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