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by Rebecca K., Trump
Published 2016
Subjects:
“...Promotions,Attitudes,Coupon expiration date,Coupon value,Psychological reactance...”Published 2016
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Subjects:
“...Coupon campaign,Mobile marketing,Coupon redemption,Context,Coupons,Marketing strategy,Fast foods...”
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Subjects:
“...Loyalty,Retailing,Promotion,Self-reference,Coupon,Reactance...”
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Subjects:
“...Inhibitor,Electronic coupon,Under-deposit corrosion,WBE...”
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Subjects:
“...network effects,merchant,coupon,mobile,redemption,loyalty...”
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Subjects:
“...Electronic commerce,Loyalty,Value consciousness,Coupon proneness,Online shopping platforms...”
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Subjects:
“...Sales promotion techniques,Coupons,Electronic coupons...”
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Subjects:
“...E‐coupons; E‐coupon proneness; Theory of planned behaviour,Customers,Consumer behaviour...”
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Subjects:
“...Shopping motivation,Regulatory focus,Access convenience,Mobile channel,Mobile coupon redemption...”
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Subjects:
“...Subjective norm,Personal innovativeness,Gender difference,Compatibility,Enjoyment,Mobile coupon...”
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Subjects:
“...Social media marketing,Motivation theory,Social network sites,M-coupon sharing,Social capital...”
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Subjects:
“...Mobile marketing,Mobile promotions,Decision-making,Retailing,Mobile advertising,Mobile coupon...”
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Subjects:
“...Default-free zero-coupon bond valuation,Generalized Langevin process,Lévy processes...”
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Subjects:
“...Hospitality technology,Trust,Coupon proneness,Familiarity,Location-based services,Privacy calculus...”
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Subjects:
“...United States of America,Coupons,Mobile technology,Consumer behaviour,Mobile coupons,Mobile...”
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