Exploring the effect of climate for creativity on organizational innovativeness
Scholars are in agreement that ‘innovation is the successful implementation of creative ideas within an organization’. This notion implies intricate interconnections between constructs. However, creativity per se would not lead to innovation. It must be coupled with conducive organizational climate...
| Main Authors: | , , , |
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| Format: | Conference or Workshop Item |
| Published: |
2014
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| Subjects: | |
| Online Access: | http://eprints.uthm.edu.my/6182/ http://eprints.uthm.edu.my/6182/7/Exploring_the_Effect_of_Climate.pdf |
| Summary: | Scholars are in agreement that ‘innovation is the
successful implementation of creative ideas within an
organization’. This notion implies intricate interconnections
between constructs. However, creativity per se would not lead to
innovation. It must be coupled with conducive organizational
climate to enable successful innovations. Empirical evidence have
shown favorable trend towards this direction. Nonetheless,
studies on the relationship between climate for creativity and
organizational innovation are scarce and fragmented in nature
especially in the context of small and medium firms in Malaysia.
A face-to face survey was used to collect data from thirty-six
Malaysian SMEs using established instruments adopted from
Amabile’s KEYS and Wang and Ahmad. Collected data were
subjected to data cleaning, editing and transformation prior to
data analysis. Both descriptive and inferential statistics were used
to describe the data and to test the hypotheses. Process
innovation is mostly affected by climate for creativity followed by
behavioral, market and product. However, strategic innovation is
not affected by climate for creativity. Firms which invested their
resources to foster climate for creativity would benefited from
higher innovations in various forms. |
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