Best practices for Corporate Real Estate Management (CREM) in Malaysia: value-added CREM strategies among Malaysian corporations
This conceptual paper focuses on identifying added-value Corporate Real Estate Management (CREM) strategies that contribute the most in achieving corporate goals. The research framework is outlined by referring to a widely accepted Lindholm’s CREM model. Data collection and data analysis for qualita...
| Main Authors: | , |
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| Format: | Conference or Workshop Item |
| Published: |
2013
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| Subjects: | |
| Online Access: | http://eprints.uthm.edu.my/5810/ http://eprints.uthm.edu.my/5810/1/11._Asmahani_Ambar.pdf |
| Summary: | This conceptual paper focuses on identifying
added-value Corporate Real Estate Management (CREM)
strategies that contribute the most in achieving corporate
goals. The research framework is outlined by referring to a
widely accepted Lindholm’s CREM model. Data collection and
data analysis for qualitative research approach are adopted
alongside the usage of Atlas.ti, a qualitative data analysis
software. The expected outcome from this research are the best
practices of CREM in Malaysian practice. |
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