An efficient hierarchical clustering model for grouping web transactions

Clustering is one of the techniques used to obtain useful information from web log file for better understanding of customer behaviour. Two clustering techniques that commonly used are Greedy Hierarchical Item Set-Based Clustering (GHIC) algorithm and Hierarchical Clustering Algorithm (HCA). The alg...

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Bibliographic Details
Main Authors: Suib, Darenna Syahida, Mat Deris, Mustafa
Format: Article
Published: Inderscience Publishers Ltd. 2008
Subjects:
Online Access:http://dx.doi.org/10.1504/IJBIDM.2008.020516
http://dx.doi.org/10.1504/IJBIDM.2008.020516