A study on factor that influence online shopping in Malaysia
Online shopping is a process in which buy goods or services through the Internet. With large of consumer using Internet for online shopping, it is not clear what drives them to shop online (Monsure et al., 2006) and studies regarding consumer behavior towards online shopping in the Malaysian environ...
Main Authors: | , |
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Format: | Conference or Workshop Item |
Published: |
2011
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Subjects: | |
Online Access: | http://eprints.uthm.edu.my/1718/ http://eprints.uthm.edu.my/1718/1/Rohaizan_FPTPK_(AAAB2011).pdf |