Transforming the Centre for Modern Management into a market and customer driven organization by using the business development and marketing function as a case study
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| Format: | Thesis |
| Language: | English English |
| Published: |
1998
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| Subjects: | |
| Online Access: | http://ir.unimas.my/3822/ http://ir.unimas.my/3822/1/Transforming%20the%20Centre%20for%20Modern%20Management%20into%20a%20market%20and%20customer%20driven%20organization%20by%20using%20the%20business%20development%20and%20marketing%20function%20as%20a%20case%20study.pdf http://ir.unimas.my/3822/7/2013-02-thHallmanSfull.pdf |