Use of social media, student engagement, and academic performance of business students at Universiti Utara Malaysia
Social media is considered an important phenomenon in today’s generation and is more popular among youngsters in many nations. This study aims to investigate the effect of social media on academic performance of students of College of Business at Universiti Utara Malaysia through the mediation of st...
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| Format: | Thesis |
| Language: | English English |
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2015
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| Online Access: | http://etd.uum.edu.my/5148/ http://etd.uum.edu.my/5148/1/s815350.pdf http://etd.uum.edu.my/5148/2/s815350_abstract.pdf |