Persepsi Pelanggan Terhadap Takaful Keluarga dan Insurans Hayat : Kajian di Prudential BSN Takaful Keluarga dan Prudential Insurans Hayat
The purpose of this study was to examine customers' perceptions of family takaful and life insurance. A study was done at Prudential BSN Family Takaful and Prudential Life Insurance to assess the differences in the takaful and conventional insurance services. Although takaful has been introduce...
| Main Author: | |
|---|---|
| Format: | Thesis |
| Language: | English English |
| Published: |
2010
|
| Subjects: | |
| Online Access: | http://etd.uum.edu.my/2128/ http://etd.uum.edu.my/2128/1/Salfarina_Omar.pdf http://etd.uum.edu.my/2128/2/1.Salfarina_Omar.pdf |