Modelling the effects of user learning on forced innovation diffusion
Technology adoption theories assume that users’ acceptance of an innovative technology is on a voluntary basis. However, sometimes users are force to accept an innovation. In this case users have to learn what it is useful for and how to use it. This learning process will enable users to transit fro...
Main Authors: | , , |
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Format: | Conference or Workshop Item |
Language: | English |
Published: |
2012
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Online Access: | http://eprints.nottingham.ac.uk/2068/ http://eprints.nottingham.ac.uk/2068/ http://eprints.nottingham.ac.uk/2068/1/Modelling_the_Effects_of_User_Learning_on_Forced_Innovation_Diffusion.ORS_SW12_Simulation_Conf.2012.pdf |