Retailer–Consumer Sustainable Business Environment: How Consumers’ Perceived Benefits Are Translated by the Addition of New Retail Channels
In the current era, consumers are living in a multi-channel shopping environment. Retailers are expanding their business channels to get the most out of their ongoing multi-channel businesses and to create a sustainable shopping environment for consumers. The extant literature is quite elaborative a...
| Main Authors: | , , |
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| Format: | Article |
| Language: | English |
| Published: |
MDPI AG
2018-08-01
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| Series: | Sustainability |
| Subjects: | |
| Online Access: | http://www.mdpi.com/2071-1050/10/9/2959 |