Assessment of reach of physical activity and exercise media messages to regional Western Australia

The ‘Kimberley Active; Getting Our Mob Moving’ campaign, is aimed at Indigenous communities in the Northwest. It seeks to promote physical activity to a broad cross-section of community members to improve their health status by incorporating exercise into their daily lives. AIM: The aim of this form...

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Bibliographic Details
Main Authors: McManus, Alexandra, Nicholson, Claire
Format: Working Paper
Published: Curtin Health Innovation Research Institute (CHIRI) 2009
Subjects:
Online Access:http://hdl.handle.net/20.500.11937/47948