The Case for Social Enterprise

The bottom of the pyramid (BoP) approach popularised Prahalad (2004) as well as other writers such as Hart (2005) and London (2007), calls for the engagement of business with the bottom segment of the global income pyramid, and has attracted considerable attention and debate. The BoP lens is applied...

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Bibliographic Details
Main Authors: Brueckner, Martin, Paulin, S., Burleson-Davis, J., Chatterjee, Samir
Other Authors: Jonathan H. Westover
Format: Book Chapter
Published: Common Ground Publishing LLC 2013
Subjects:
Online Access:http://hdl.handle.net/20.500.11937/39181