Physical activity mass media campaigns and their evaluation: a systematic review of the literature 2003–2010

Internationally, mass media campaigns to promote regular moderate-intensity physical activity have increased recently. Evidence of mass media campaign effectiveness exists in other health areas, however the evidence for physical activity is limited. The purpose was to systematically review the liter...

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Bibliographic Details
Main Authors: Leavy, Justine, Bull, F., Rosenberg, M., Bauman, A.
Format: Journal Article
Published: Oxford University Press 2011
Subjects:
Online Access:http://hdl.handle.net/20.500.11937/38477