When the Going Gets Tough: The “Why” of Goal Striving Matters

No prior research has examined how motivation for goal striving influences persistence in the face of increasing goal difficulty. This research examined the role of self-reported (Study 1) and primed (Study 2) autonomous and controlled motives in predicting objectively assessed persistence during th...

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Bibliographic Details
Main Authors: Ntoumanis, Nikos, Healy, L., Sedikides, C., Duda, J., Stewart, B., Smith, A., Bond, J.
Format: Journal Article
Published: Wiley-Blackwell Publishing, Inc. 2014
Online Access:http://hdl.handle.net/20.500.11937/36058