Defining reputation in service oriented environment

Reputation has a profound impact on the Trusting Agent and Trusted Agent in business interactions. Moral, ethical and legal guidelines are implemented as a result of the promotion of fair trading practices, honesty from all parties, consumer protection legislation, service quality assessment, and a...

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Bibliographic Details
Main Authors: Hussain, Farookh, Chang, Elizabeth, Dillon, Tharam S.
Format: Conference Paper
Published: IEEE Computer Society Press 2006
Subjects:
Online Access:http://hdl.handle.net/20.500.11937/25391