The 2003 Rugby World Cup: Player Image as Intellectual Property
International sporting events such as the Olympic Games,World Cup Soccer, World Cup Cricket and the Rugby Union World Cup are big business. They present an international showcase for particular sports and individual participants. However an issue that is often managed poorly by the administrators an...
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| Format: | Journal Article |
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Curtin University of Technology
2003
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| Online Access: | http://www.cbs.curtin.edu.au/index.cfm?objectId=08D4C60E-02BB-7973-2FEA251388A8C072 http://hdl.handle.net/20.500.11937/21168 |