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Judging the book by the cover: consumer preferences of hospitality industry uniforms for destination brands
Bibliographic Details
Main Authors:
Asli, D.A. Tasci
,
Basak, Denizci Guillet
,
William, C. Gartner
Format:
text
Language:
eng
Published:
Emerald
2014
Subjects:
Hong Kong,Hospitality industry,Associative learning,Color association,Destination brand,Employee uniform
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Description
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