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Investigating a comparative ev...
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Investigating a comparative evaluation approach in explaining loyalty
Bibliographic Details
Main Authors:
Anand Kumar, Jaiswal
,
Jos G.A.M., Lemmink
Format:
text
Language:
eng
Published:
Emerald
2017
Subjects:
Value,Service quality,Customer satisfaction,Attitudinal loyalty,Comparative evaluation,Relative attitude
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