APA Citation

Aikaterini, M., Seonjeong, (. L., Liang, (. T., & Lanlung, C. (2014). The experience economy approach to festival marketing: Vivid memory and attendee loyalty. Emerald.

Chicago Style Citation

Aikaterini, Manthiou, (Ally) Lee Seonjeong, (Rebecca) Tang Liang, and Chiang Lanlung. The Experience Economy Approach to Festival Marketing: Vivid Memory and Attendee Loyalty. Emerald, 2014.

MLA Citation

Aikaterini, Manthiou, (Ally) Lee Seonjeong, (Rebecca) Tang Liang, and Chiang Lanlung. The Experience Economy Approach to Festival Marketing: Vivid Memory and Attendee Loyalty. Emerald, 2014.

Warning: These citations may not always be 100% accurate.