Customer–brand engagement and Facebook fan-page “Like”-intention
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| Format: | text |
| Language: | eng |
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Emerald
2017
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| Subjects: |
| id |
10.1108-JPBM-02-2016-1102 |
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eprints |
| spelling |
10.1108-JPBM-02-2016-11022017-04-18 Customer–brand engagement and Facebook fan-page “Like”-intention Tilo, Halaszovich Tilo, Halaszovich Jacques, Nel Jacques, Nel Facebook,Brand trust,CBE scale,Customer–brand engagement,Intention to “Like” Emerald 2017-04-18 text text/HTML 10.1108/JPBM-02-2016-1102 https://www.emeraldinsight.com/doi/10.1108/JPBM-02-2016-1102 ctx_ver=Z39.88-2004&rft_val_fmt=info%3Aofi%2Ffmt%3Akev%3Amtx%3Ajournal&rft.jtitle=Journal+of+Product+%26+Brand+Management&rft.volume=26&rft.issue=2&rft.spage=120&rft.epage=134&rft.issn=1061-0421&rft.id=info%3Adoi%2F10.1108%2FJPBM-02-2016-1102 eng Emerald All rights reserved. |
| repository_type |
Digital Repository |
| institution_category |
Foreign Institution |
| institution |
Emerald |
| building |
Emerald Repository |
| collection |
Online Access |
| language |
eng |
| topic |
Facebook,Brand trust,CBE scale,Customer–brand engagement,Intention to “Like” |
| spellingShingle |
Facebook,Brand trust,CBE scale,Customer–brand engagement,Intention to “Like” Tilo, Halaszovich Jacques, Nel Customer–brand engagement and Facebook fan-page “Like”-intention |
| description |
|
| author2 |
Tilo, Halaszovich |
| author_facet |
Tilo, Halaszovich Tilo, Halaszovich Jacques, Nel |
| format |
text |
| author |
Tilo, Halaszovich Jacques, Nel |
| author_sort |
Tilo, Halaszovich |
| title |
Customer–brand engagement and Facebook fan-page “Like”-intention |
| title_short |
Customer–brand engagement and Facebook fan-page “Like”-intention |
| title_full |
Customer–brand engagement and Facebook fan-page “Like”-intention |
| title_fullStr |
Customer–brand engagement and Facebook fan-page “Like”-intention |
| title_full_unstemmed |
Customer–brand engagement and Facebook fan-page “Like”-intention |
| title_sort |
customer–brand engagement and facebook fan-page “like”-intention |
| publisher |
Emerald |
| publishDate |
2017 |
| first_indexed |
2018-10-12T20:07:19Z |
| last_indexed |
2018-10-12T20:07:19Z |
| _version_ |
1614151511348084736 |