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Experience co-creation in fina...
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Experience co-creation in financial services: an empirical exploration
Bibliographic Details
Main Authors:
Frederic, Ponsignon
,
Philipp, Klaus
,
Roger S., Maull
Format:
text
Language:
eng
Published:
Emerald
2015
Subjects:
Management practices,Financial services,Service experience,Service design,Customer experience,Experience co-creation
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Description
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