Importance of destination marketing on image and familiarity

Importance of destination marketing on image and familiarity

Bibliographic Details
Main Authors: Jeeyeon (Jeannie), Hahm, Kimberly, Severt
Format: text
Language:eng
Published: Emerald 2018
Subjects:
Destination image,Importance-performance analysis,Destination marketing,Alabama,Destination familiarity,Visitors and non-visitors

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