Customer loyalty: exploring its antecedents from a green marketing perspective

Customer loyalty: exploring its antecedents from a green marketing perspective

Bibliographic Details
Main Author: Patricia, Martínez
Format: text
Language:eng
Published: Emerald 2015
Subjects:
Sustainability,Customer loyalty,Customer satisfaction,Green marketing,Hospitality,Green loyalty,Green overall image,Hierarchy of effects model,Green satisfaction,Green trust

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