Mehran, N., & Parnia, P. M. (2012). Gender differences in hedonic values, utilitarian values and behavioural intentions of young consumers: Insights from Iran. Emerald.
Chicago Style CitationMehran, Nejati, and Parakhodi Moghaddam Parnia. Gender Differences in Hedonic Values, Utilitarian Values and Behavioural Intentions of Young Consumers: Insights From Iran. Emerald, 2012.
MLA CitationMehran, Nejati, and Parakhodi Moghaddam Parnia. Gender Differences in Hedonic Values, Utilitarian Values and Behavioural Intentions of Young Consumers: Insights From Iran. Emerald, 2012.
Warning: These citations may not always be 100% accurate.