Skip to content
VuFind
All Fields
Title
Author
Subject
Call Number
ISBN/ISSN
Tag
Find
Advanced
The role of marketing intellig...
Holdings
Cite this
Export Record
Export to RefWorks
Export to EndNoteWeb
Export to EndNote
The role of marketing intelligence officers in strategy formulation and implementation
Bibliographic Details
Main Authors:
Peter R.J., Trim
,
Yang‐Im, Lee
Format:
text
Language:
eng
Published:
Emerald
2006
Subjects:
Customers,Marketing,Organizations,Research,Competitive strategy
Holdings
Description
Similar Items
Staff View
Similar Items
An internationally focused synthesised marketing strategy underpinned by qualitative research
by: Peter R.J., Trim, et al.
Published: (2006)
A strategic marketing intelligence and multi‐organisational resilience framework
by: Peter R.J., Trim, et al.
Published: (2008)
Marketing Intelligence & Planning
by: Michael J., Thomas
Published: (1990)
Competitive intelligence: a multiphasic precedent to marketing strategy
by: Paul L., Dishman, et al.
Published: (2008)
The strategic corporate intelligence and transformational marketing model
by: Peter R.J., Trim
Published: (2004)
×
Loading...