APA Citation

Chung‐kue, H., & Ben, S. L. (1998). The role of mood in price promotions. Emerald.

Chicago Style Citation

Chung‐kue, Hsu, and Shaw‐Ching Liu Ben. The Role of Mood in Price Promotions. Emerald, 1998.

MLA Citation

Chung‐kue, Hsu, and Shaw‐Ching Liu Ben. The Role of Mood in Price Promotions. Emerald, 1998.

Warning: These citations may not always be 100% accurate.