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A multistage behavioural and t...
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A multistage behavioural and temporal analysis of CPV in RM
Bibliographic Details
Main Authors:
Sriram, Dorai
,
Sanjeev, Varshney
Format:
text
Language:
eng
Published:
Emerald
2012
Subjects:
Relationship marketing,Customer perceived value,Episodal value,Relationship value,Total relationship value,Customer satisfaction
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