Postmodern approaches in business‐to‐business marketing and marketing research

Postmodern approaches in business‐to‐business marketing and marketing research

Bibliographic Details
Main Authors: J., Tomás Gómez Arias, Laurentino, Bello Acebrón
Format: text
Language:eng
Published: Emerald 2001
Subjects:
Business‐to‐business marketing,Marketing research,Post‐modernism,Industrial marketing

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