Exploring individual personality factors as drivers of M‐shopping acceptance

Bibliographic Details
Main Authors:	Joaquín, Aldás‐Manzano, Carla, Ruiz‐Mafé, Silvia, Sanz‐Blas
Format:	text
Language:	eng
Published:	Emerald 2009
Subjects:	Mobile communication systems,Electronic commerce,Innovation,Consumer behaviour,Spain

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