An exploration of loyalty determinants in Greek wine varieties

by Athanasios, Krystallis, Polymeros, Chrysochou
Published 2010

What drives Greek consumer preferences for cask wine?

by Polymeros, Chrysochou, Armando Maria, Corsi, Athanasios, Krystallis
Published 2012

Consumer involvement and knowledge influence on wine choice cue utilisation

by Johan, Bruwer, Polymeros, Chrysochou, Isabelle, Lesschaeve
Published 2017

The impact of product innovation attributes on brand equity

by Sladjana, Nørskov, Polymeros, Chrysochou, Marina, Milenkova
Published 2015

The impact of product assortment size and attribute quantity on information searches

by Krisztina Rita, Dörnyei, Athanasios, Krystallis, Polymeros, Chrysochou
Published 2017

Generation Y preferences for wine

by Polymeros, Chrysochou, Athanasios, Krystallis, Ana, Mocanu, Rachel, Leigh Lewis
Published 2012

Much too new to eat it? Customer value and its impact on consumer-product relationship in the context of novel food products

by Toula, Perrea, Athanasios, Krystallis, Charlotte, Engelgreen, Polymeros, Chrysochou
Published 2017