Designing cross‐cultural advertising research: a closer look at paired comparisons

by Nancy D., Albers‐Miller
Published 1996

Consumer misbehavior: why people buy illicit goods

by Nancy D., Albers‐Miller
Published 1999

Financial services advertising in eight non‐English speaking countries

by Nancy D., Albers‐Miller, Robert D., Straughan
Published 2000

An international analysis of emotional and rational appeals in services vs goods advertising

by Nancy D., Albers‐Miller, Marla, Royne Stafford
Published 1999

International services advertising: an examination of variation in appeal use for experiential and utilitarian services

by Nancy D., Albers‐Miller, Marla, Royne Stafford
Published 1999

An international investigation of cultural and demographic effects on domestic retail loyalty

by Robert D., Straughan, Nancy D., Albers‐Miller
Published 2001

Applying television ratings to advertising: Are parents informed?

by Caitlyn A., Miller, Nancy D., Albers-Miller, Tami L., Knotts
Published 2018