Versions - Essentials of services marketing

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  1. 1
    Services marketing

    Services marketing by Lovelock, Christopher H.

    Published 1991
  2. 2
    Essentials of services marketing

    Essentials of services marketing by Lovelock, Christopher H., Chew, Patricia, Wirtz, Jochen

    Published 2009
  3. 3
    Essentials of services marketing

    Essentials of services marketing by Wirtz, Jochen, Chew, Patricia, Lovelock, Christopher H.

    Published 2013
  4. 4
    Essentials of services marketing

    Essentials of services marketing by Wirtz, Jochen, Lovelock, Christopher H.

    Published 2018

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