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  1. 1
    How to manage customer service

    How to manage customer service by Katz, Bernard

    Published 1987
  2. 2
    Services marketing : integrating customer focus across the firm

    Services marketing : integrating customer focus across the firm by Zeithaml, Valarie A., Bitner, Mary Jo, Gremler, Dwayne D.

    Published 2006
  3. 3
    Magnet marketing : the ultimate strategy for attracting and holding customers

    Magnet marketing : the ultimate strategy for attracting and holding customers by Graham, John R. [ (John Rushton)] , 1931-, Bennett, Steven J. , 1951-

    Published 1991
  4. 4
    Marketing services : competing through quality

    Marketing services : competing through quality by Berry, Leonard L. , 1942-, Parasuraman, A.

    Published 1991
  5. 5
    How to turn customer service into customer sales

    How to turn customer service into customer sales by Katz, Bernard

    Published 1988
  6. 6
    Customer first : a strategy for quality service

    Customer first : a strategy for quality service by Walker, Denis

    Published 1990
  7. 7
    The power to predict : how real-time businesses anticipate customer needs, create opportunities, and beat the competition

    The power to predict : how real-time businesses anticipate customer needs, create opportunities, and beat the competition by Ranadive, Vivek

    Published 2006
  8. 8
    Services marketing

    Services marketing by Zeithaml, Valarie A., Bitner, Mary Jo

    Published 1996
  9. 9
    Product plus : how product + service = competitive advantage

    Product plus : how product + service = competitive advantage by Lovelock, Christopher H.

    Published 1994
  10. 10
    Service management and marketing : managing the moments of truth in service competition

    Service management and marketing : managing the moments of truth in service competition by Gronroos, Christian , 1947-

  11. 11
    Good service is good business : 7 simple strategies for success

    Good service is good business : 7 simple strategies for success by DeVrye, Catherine

    Published 1994
  12. 12
    Total quality service : how organizations use it to create a competitive advantage

    Total quality service : how organizations use it to create a competitive advantage by Brown, Stanley A. , 1946-

    Published 1992
  13. 13
    Relationship marketing : bringing quality, customer service, and marketing together

    Relationship marketing : bringing quality, customer service, and marketing together by Christopher, Martin, Ballantyne, David, Payne, Adrian

    Published 1991
  14. 14
    Firing on all cyclinders : the quality management system for high-powered corporate performance

    Firing on all cyclinders : the quality management system for high-powered corporate performance by Clemmer, Jim , 1956-, Sheehy, Barry

    Published 1993
  15. 15
    Creating the service culture

    Creating the service culture by Brown, Stanley A. , 1946-, Brown, Stanley A. , 1946-, Gould, Allan , 1944-

    Published 1990
  16. 16
    Incredible customer

    Incredible customer by Freemantle, David

    Published 1993
  17. 17
    Customer service renaissance : lessons from the banking wars

    Customer service renaissance : lessons from the banking wars by Grubbs, M. Ray, Reidenbach, R. Eric

    Published 1991
  18. 18
    Keeping customers

    Keeping customers by Shapiro, Benson P., Sviokla, J. J.

    Published 1993
  19. 19
    How to win customers and keep them for life

    How to win customers and keep them for life by LeBoeuf, Michael

    Published 1987
  20. 20
    How to win and keep customers

    How to win and keep customers by LeBoeuf, Michael

    Published 1987

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