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  1. 1

    The complete customer service letter book by Werz, Edward W., Germain, Sally

    Published 1993
  2. 2

    How to manage customer service by Katz, Bernard

    Published 1987
  3. 3

    Services marketing integrating customer focus across the firm by Zeithaml, Valarie A., Bitner, Mary Jo, Gremler, Dwayne D.

    Published 2006
  4. 4

    Best practices in customer service by Woods, John A., Zemke, Ron

    Published 1999
  5. 5

    Commercial banks amid the financial revolution developing a competitive strategy by Ballarin, Eduard

    Published 1986
  6. 6

    The service trainer handbook managing service businesses in the 1990's by Denton, D. Keith

    Published 1992
  7. 7
  8. 8

    Marketing services competing through quality by Berry, Leonard L. 1942-, Parasuraman, A.

    Published 1991
  9. 9

    How to turn customer service into customer sales by Katz, Bernard

    Published 1988
  10. 10

    Customer first a strategy for quality service by Walker, Denis

    Published 1990
  11. 11

    The banking revolution positioning your bank in the new financial services marketplace by Harvey, Thomas W.

    Published 1996
  12. 12
  13. 13

    Services marketing by Zeithaml, Valarie A., Bitner, Mary Jo

    Published 1996
  14. 14

    Product plus how product + service = competitive advantage by Lovelock, Christopher H.

    Published 1994
  15. 15
  16. 16

    Good service is good business 7 simple strategies for success by DeVrye, Catherine

    Published 1994
  17. 17

    Total quality service how organizations use it to create a competitive advantage by Brown, Stanley A. 1946-

    Published 1992
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  20. 20

    Creating the service culture by Brown, Stanley A. 1946-, Brown, Stanley A. 1946-, Gould, Allan 1944-

    Published 1990