Cases in advertising and promotion management
| Main Authors: | , |
|---|---|
| Format: | Book |
| Language: | English |
| Published: |
Plano, Tex.
Business Publications,
1987
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| Edition: | 2nd ed. |
| Subjects: |
| Physical Description: | xv, 759 p. : ill. ; 25 cm. |
|---|---|
| ISBN: | 0256037132 |