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00000cam a2200000 7i4500 |
| 001 |
0000103360 |
| 005 |
20260329093000.0 |
| 008 |
251214s2024 nyu eng |
| 020 |
|
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|a 9781264929139 (loose leaf)
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| 020 |
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|a 9781265433840 (ebook)
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| 020 |
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|a 9781266360237 (hardcover)
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| 020 |
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|a 9781266873492 (paperback)
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| 040 |
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|a UniSZA
|e rda
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| 050 |
0 |
0 |
|a P90
|b .B37 2024
|
| 090 |
0 |
0 |
|a P90
|b .B37 2024
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| 100 |
1 |
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|a Baran, Stanley J. ,
|e author
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| 245 |
1 |
0 |
|a Introduction to mass communication :
|b media literacy and culture
|c Stanley J. Baran
|
| 264 |
|
1 |
|a New York :
|b McGraw-Hill
|c ©2024
|
| 264 |
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4 |
|c ©2024
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| 300 |
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|a xxv, 389 pages :
|b some colour illustrations ;
|c 28 cm.
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| 336 |
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|a text
|2 rdacontent
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| 337 |
|
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|a unmediated
|2 rdamedia
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| 338 |
|
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|a volume
|2 rdacarrier
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| 500 |
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|a 2024 release
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| 500 |
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|a This international student edition is for use outside of the U.S.
|
| 504 |
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|a Includes bibliographical references and index
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| 505 |
0 |
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|a 1. Mass Communication, Culture, and Media Literacy -- 2. Convergence and the Reshaping of Mass Communication -- 3. Books -- 4. Newspapers, Online News, and an Evolving Journalism -- 5. Print and Online Magazines -- 6. The Movies -- 7. Radio, Streaming, and the Recording Industry -- 8. Television and Streaming Video -- 9. Video Games -- 10. The Internet and Social Media -- 11. Public Relations -- 12. Advertising and Brand Influence -- 13. Theories and Effects of Mass Communication -- 14. Media Freedom, Regulation, and Ethics -- 15. Global Media
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| 650 |
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0 |
|a Mass media
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| 650 |
|
0 |
|a Mass media and culture
|
| 650 |
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0 |
|a Media literacy
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| 999 |
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|a 1000188492
|b Book
|c Open Shelf (1 Day)
|e Gong Badak Campus
|
| 999 |
|
|
|a 1000188493
|b Book
|c OPEN SHELF (30 DAYS)
|e Gong Badak Campus
|
| 999 |
|
|
|a 1000188494
|b Book
|c OPEN SHELF (30 DAYS)
|e Gong Badak Campus
|