APA (7th ed.) Citation

Quesenberry, K. A., & Coolsen, M. K. (2023). Brand storytelling: Integrated marketing communications for the digital media landscape. Rowman & Littefield.

Chicago Style (17th ed.) Citation

Quesenberry, Keith A., and Michael K. Coolsen. Brand Storytelling: Integrated Marketing Communications for the Digital Media Landscape. Lanham, Maryland: Rowman & Littefield, 2023.

MLA (9th ed.) Citation

Quesenberry, Keith A., and Michael K. Coolsen. Brand Storytelling: Integrated Marketing Communications for the Digital Media Landscape. Rowman & Littefield, 2023.