Public relations : strategies and tactics

Public relations : strategies and tactics

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Bibliographic Details
Main Authors: Wilcox, Dennis L. (Author), Cameron, Glenn T. (Author), Reber, Bryan H. (Author), Shin, Jae-Hwa (Author)
Format: Book
Language:English
Published: New Jersey : Pearson Education, Inc. ©2023
Edition:Twelfth edition
Subjects:
Public relations
Table of Contents:
  • 1. The public relations profession
  • 2. The public relations process
  • 3. The public relations tactics
  • 4. The areas of public relations practice

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