|
|
|
|
| LEADER |
00000cam a2200000 7i4500 |
| 001 |
0000102994 |
| 005 |
20251116093000.0 |
| 008 |
250407s2023 nju eng |
| 020 |
|
|
|a 9780137847778
|
| 040 |
|
|
|a UniSZA
|e rda
|
| 050 |
0 |
0 |
|a HM1221
|b .W55 2023
|
| 090 |
0 |
0 |
|a HM1221
|b .W55 2023
|
| 100 |
1 |
|
|a Wilcox, Dennis L. ,
|e author
|
| 245 |
1 |
0 |
|a Public relations :
|b strategies and tactics
|c Dennis L. Wilcox, Bryan H. Reber, Jae-Hwa Shin, Glen T. Cameron
|
| 250 |
|
|
|a Twelfth edition
|
| 264 |
|
1 |
|a New Jersey :
|b Pearson Education, Inc.
|c ©2023
|
| 264 |
|
4 |
|c ©2023
|
| 300 |
|
|
|a xix, 649 pages :
|b some color illustrations ;
|c 28 cm.
|
| 336 |
|
|
|a text
|2 rdacontent
|
| 337 |
|
|
|a unmediated
|2 rdamedia
|
| 338 |
|
|
|a volume
|2 rdacarrier
|
| 504 |
|
|
|a Includes bibliographical references and index
|
| 505 |
0 |
|
|a 1. The public relations profession -- 2. The public relations process -- 3. The public relations tactics -- 4. The areas of public relations practice
|
| 650 |
|
0 |
|a Public relations
|
| 700 |
1 |
|
|a Cameron, Glenn T. ,
|e author
|
| 700 |
1 |
|
|a Reber, Bryan H. ,
|e author
|
| 700 |
1 |
|
|a Shin, Jae-Hwa ,
|e author
|
| 999 |
|
|
|a 1000188020
|b Book
|c Open Shelf (1 Day)
|e Gong Badak Campus
|
| 999 |
|
|
|a 1000188021
|b Book
|c OPEN SHELF (30 DAYS)
|e Gong Badak Campus
|
| 999 |
|
|
|a 1000188022
|b Book
|c OPEN SHELF (30 DAYS)
|e Gong Badak Campus
|