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20250814.0 |
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250407s2023 nyu eng |
| 020 |
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|a 9781003322849 (ebook)
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| 020 |
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|a 9781032342580 (paperback)
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|a 9781032342610 (hardback)
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|a UniSZA
|e rda
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0 |
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|a HD49
|b .O76 2023
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| 090 |
0 |
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|a HD49
|b .O76 2023
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| 100 |
1 |
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|a O'Rourke, James S. ,
|d 1946- ,
|e author
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| 245 |
1 |
0 |
|a Strategic crisis communication
|c James S. O'Rourke, IV and Jeffrey A. Smith; foreword by Richard Edelman
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| 264 |
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1 |
|a Third Avenue, New York :
|b Routledge
|c ©2023
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| 264 |
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4 |
|c ©2023
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| 300 |
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|a xi, 246 pages :
|b illustrations ;
|c 23 cm.
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| 336 |
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|a text
|2 rdacontent
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| 337 |
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|a unmediated
|2 rdamedia
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| 338 |
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|a volume
|2 rdacarrier
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| 504 |
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|a Includes bibliographical references and index
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| 505 |
0 |
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|a 1. A few important distinctions -- 2. Be strategic in your planning -- 3. Set up a rapid response team process -- 4. Get the facts... fast -- 5. Determine the real problem -- 6. Put someone in charge -- 7. Activate the crisis communications team -- 8. Develop a strategy -- 9. Establish goals -- 10. Centralize communication -- 11. Consider all stakeholders, all markets you serve -- 12. Expect the best, plan for the worst -- 13. Communication is your primary tool in a crisis -- 14. The importance of being earnest -- 15. Put your employee first -- 16. Engaging with legacy media -- 17. Responding to new media inaccuracy -- 18. Deploy your websites -- 19. Social media has changed the crisis sommunications landscape -- 20. Best practices in crisis communication
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| 650 |
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0 |
|a Communication in management
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| 650 |
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0 |
|a Communication in organizations
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| 650 |
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0 |
|a Crisis management
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| 700 |
1 |
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|a Smith, Jeffrey A. ,
|e author
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| 999 |
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|a 1000187862
|b Red Spot
|c Open Shelf (1 Day)
|e Gong Badak Campus
|
| 999 |
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|a 1000187863
|b Book
|c OPEN SHELF (30 DAYS)
|e Gong Badak Campus
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| 999 |
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|a 1000187864
|b Book
|c OPEN SHELF (30 DAYS)
|e Gong Badak Campus
|