Public relations ethics : the real-world guide

Bibliographic Details
Main Authors: Morris, Trevor (Author), Goldsworthy, Simon (Author)
Format: Book
Language:English
Published: New York : Routledge Taylor & Francis Group ©2021
Subjects:
Table of Contents:
  • 1.Introduction
  • 2. Why PR Ethics Matter
  • 3. Theory and Practice
  • 3. PR's Own Codes of Ethics
  • 4. Who Wouldn't, or Shouldn't, You Work For?
  • 5. The Ethical Issues in Dealing with the Media
  • 6. Lobbying and Ethical Outrage
  • 7. PR Specialisms and Their Ethical Dilemmas
  • 8. PR Business and Management Ethics
  • 9. The Ethical Future
  • 10. Conclusion
  • 11. and Our Ethical Checklist.